Scala Digital Signage

CDS Office Technologies utilizes Scala’s digital signage software to create, manage, and distribute electronic content to networks of digital displays that are centrally managed and addressable for targeted information, entertainment, merchandising, and advertising. Scala is at the forefront of the high-impact medium of electronic digital signage displays.

What is digital signage?

Digital signage is a network of customizable displays that can be controlled electronically using a computer, allowing content to be changed remotely for the most targeted messaging possible. Digital signage is used for a wide variety of purposes including customer facing and employee facing applications such as advertising, enhancing customer or employee experiences, influencing audience behavior, brand building, entertainment, security, interactive kiosks, creating corporate communities, etc.

Deployments can be found in such diverse locations as retail outlets, transit hubs, doctor’s offices, fast food restaurants, corporate campuses, sports venues and even gas service stations.

 Why digital signage?

• Attention Grabbing – Getting the attention of your audience is the most important part of any display. With “video-like” digital signage, viewers are not only more likely to notice your dynamic sign but research shows they are more likely to receive the message and act on it.

• Focused – Your content dynamically changes to deliver a focused message to your targeted audience at each point of playback (location).

• Dynamic – Digital signage can be interactive and dynamically changed to meet the demo graphics of your audience.

• Cost-Effective – Eliminating the need to print and distribute static signs each time your message or campaign changes saves on costly printing and distribution fees. Operation can be done in house or outsourced. No heavy logistics. No more hours lost reprinting outdated or erroneous materials.

• Versatile – From menu boards, to corporate lobbies, to airports - digital signage offers a versatile solution for you to communicate your message to your audience. Start with one digital sign and later expand to thousands.

• Centralized – Control hundreds or thousands of displays around the world from one central location, ensuring quality and consistency, while requiring minimal resources to operate your digital signage network

Why Scala Digital Signage?

• Proven – With field proven scalability and 24/7 reliability and more than 85,000 players deployed world-wide driving hundreds of thousands of screens, Scala software has been proven in all kinds of environments. Scala is used to manage more screens than any other software provider.

• Cutting-Edge Architecture – Features including easy upgradeability, broad compatibility, secure database backend, proof of playback reporting, and simplified content delivery – give Scala flexibility, security and ease of use while allowing customization and integration with external devices and/or databases.

• Fully Customizable/Extensible – Scala’s script-based infrastructure makes it easy to adapt and connect any / Scala network to any other system without programming.

Dynamically control any item within a playlist to react independently to local conditions at each playback location.

Advanced scripting languages such as Python, VB Script, and Java Script allow a system integrator to do this integration in the field. Scala has the breadth and depth to get the job done.

• Complete – Scala offers built-in rapid authoring, web-based content management, data driven templates, supports both interactive (e.g.: touch screens) and non-interactive displays, and both terrestrial and satellite communications, so you can leverage Scala for a diversity of applications.

• Easy to Manage – With state-of-the-art web accessible content management, planning and scheduling tools included in Scala, management and control of your network is simplified - minimizing the resources required to control and maintain your network.

• Scalable – Over 85,000 Scala players throughout the world are driving hundreds of thousands of screens in networks ranging from one display to thousands of displays, all with the same software platform and the same rich functionality. Talk about scalability!

Contact CDS Office Technologies to learn more about how we can design and support your digital signage application.  We offer a complete turnkey scalable solution that is extremely affordable to fit any business need.